Friday, November 27, 2015
Earlier this year, Visit Jersey came to us in the hope of amplifying their innovative ‘Escape to Jersey’ campaign. And amplify it we did, to the tune of 31 million impressions, and a staggering 135 million opportunities to see.
Such unprecedented success through social media in the tourism marketing sector further underlines Digital Visitor as the go to digital agency for tourist boards and destinations in the UK and beyond.
“We created an innovative summer campaign to promote Jersey as a destination, which was designed to help positively alter perception of the island through a personalised ‘Escape to Jersey’ campaign video.
We needed the campaign to be seen by the widest possible targeted audience, so we tasked Digital Visitor with amplifying the campaign through multiple social media channels. We were delighted with the range of activity they delivered across numerous channels and they over achieved on every target that we set.”
Adam Caerlewy-Smith, Head of Marketing, Visit Jersey
“We were delighted to continue our working relationship with Visit Jersey to promote their summer campaign. The concept was impressively innovative and we needed to get the campaign seen by as wide a targeted audience as possible. Visit Jersey is a very forward thinking organisation and a great team to work with and I look forward to continuing our partnership with them.”
Simon Jones, Director of Client Success, Digital Visitor
If you’d like to read more about our end-to-end digital strategy for Visit Jersey and how we managed to achieve such impressive campaign numbers, you can read the in-depth case study here…
Powered by our expertise in delivering targeted social media campaigns, Digital Visitor is focused on delivering highly relevant audiences through forward-thinking social media marketing, digital PR, social media app development and community activation.
If you’d like to talk to one of our team about how our social media expertise and experience can help your brand acquire targeted and convertible digital audiences, call Rich Birtwhistle on 0779 4364818 or get in touch via our contact form here…
Categories: Company News