Looking for a LIVE example of what Digital Visitor can do for you? We’ve just launched a fantastic festive themed Facebook campaign for Visit Jersey – our third for the tourist board, who we’ve been working with since 2012.
The latest campaign has been especially designed to showcase the island’s traditional Christmas festival, La Fête dé Noué with some stunning imagery guaranteed to get you in the holiday mood!
La Fête dé Noué Facebook Campaign
We’ve taken our very clever ‘map app’ and customised it so as to show off various festival highlights including: The Spirit of Christmas Market, ice rink, pop-up picture house and Christmas parade amongst others.
Users will be introduced to each of the above and invited to take part in a light hearted treasure hunt for their chance to win a short break in Jersey during La Fête dé Noué with flights and accommodation provided by generous prize partners.
Helpful clues will pop up when they hover over any item on the treasure trail – they’re pretty simple to solve and will help educate users while providing engaging content that encourages more interaction.
As an established social media agency, Digital Visitor also has the relevant contacts and know-how needed to support a promotional campaign and ensure its success with help from blogger outreach.
Our Christmas 2014 Facebook campaign will be working to achieve Jersey tourist board’s digital marketing objectives in many different ways –
- increasing relevant direct traffic to www.jersey.com
- educating users about La Fête dé Noué event
- raising awareness of Jersey as a travel destination
- data capture to expand mailing list
- Facebook audience activation
- social SEO helps boost web page ranking
If you’d like to find out how our map app could be used by another destination, then get in touch!