Winter can be a dark place for country and coastal hotels in Britain. The out-of-season short break is simply an easier sell for cities that have shopping, inside attractions and cultural heritage aplenty. Well, the time has come for that to change.

This eBook has been written to explore a number of social media tactics that have delivered proven results for well-known accommodation providers and destinations.

Delivered in isolation or combination, each tactic can be executed by the owner of a single boutique country hotel and their small team, or by the marketing manager at a coastal hotel chain. Having said that, the 5 tactics explored within remain relevant for hotels, and hotel chains across the UK, cities included.

About Digital Visitor

Digital Visitor is an ambitious social media agency – based in Bristol – powered by its employees’ expertise in delivering targeted social media marketing. Specialists in delivering social media solutions for the travel and tourism industry, we work with a number of the UK’s leading accommodation providers. These include; AccorHotels, Intercontinental Hotels Group, Gough Hotels and Alderman Apartments.

[eBook Preview] 5 Tactics to Drive Winter Bookings


Interested in this whitepaper?  Drop us a message and we can send it over to you if you like, but please bear in mind, it has been a few years and things have moved on since then. 

We’re in the process of updating this paper, but in the meantime make sure to check out 2021 Whitepaper: An Industry Renewed for some more recent advice.