Friday, December 2, 2011
Two of the travel industry’s leading technology providers, Digital Visitor and Multicom, have joined forces to enhance the customer booking process and increase conversions for travel brands around the world.
The partnership grew from the mutual objective of both companies wanting to increase conversions and sales for their clients by enhancing each stage of the customer buying cycle.
This means that Digital Visitor’s award-winning series of applications including their Social Reviews App and Social Questions App will be available as an optional enhancement to Multicom’s FindandBook (FaB) service; the leading travel aggregation interface used by many tour operators and travel agents.
John Howell, Managing Director of Multicom commented; “In an increasingly competitive industry, companies need to provide customers with more reasons to book on their site, and trusted reviews from real customers really is one of the best ways of convincing potential customers.”
“Reviews have been proven to increase conversions, and so by integrating Digital Visitor’s social media applications with our hugely successful booking system, we aim to very easily and swiftly increase the conversion rates on our client’s websites”.
Offering ground-breaking technology at a mass market price tag, Digital Visitor’s series of applications seamlessly integrate onto the client’s existing website, enabling their online visitors to upload, photos, videos, reviews, ratings and comments directly on their website.
The benefits of Digital Visitor’s application also include excellent sharing tools to easily distribute content uploaded on the clients’ website to Facebook, Twitter and hundreds of other social media sites.
“Recent reports show that customers actually look for customer reviews on the clients own website, so this collaboration with Multicom is coming at a perfect time for most businesses.By offering our leading products together, we are able to provide THE most optimum website solution, capturing audiences at every stage of the booking cycle and helping to increase bookings”.
Multicom currently offers services to over half of the travel industry, including popular brands Directline Holidays, On the Beach, Thomas Cook and TUI, making this partnership with Digital Visitor an excellent natural fit.
“We are glad to be delivering yet another service to ensure that our clients websites keep performing and are continually enhanced with the best technology available.”
Categories: Social Media Articles